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Overview:
For financial services organizations, maximizing the value of existing clients is essential to business growth. We offer CRM deployments that deliver the insight necessary to generate real cross-selling and up-selling opportunities.
Business Needs
The client had several sales automation tools, spread across various departments. A decision was made to create a single, centralized CRM system that would:
1. Be easier to maintain
2. Ensure fast adoption and effective usage
3. Provide managers and staff with a unified view of every customer
Solution:
IDC deployed an industry-specific CRM, built from elements of Microsoft Dynamics CRM Online, Office, SQL Server and SharePoint. This solution empowered the client to:
1. Centralize customer information and share it across departments
2. Service customer requests more rapidly
3. Improve cross-selling and up-selling opportunities
Benefits:
1. Empowered staff to be more productive
2. Maximized customer satisfaction
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